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INCMD is the network of all 10 Communication & Multimedia Design bachelor programmes in the Netherlands. Within this network they share knowledge and ideas, organise events for lecturers and connect with companies and established professionals. Their website needed an update and after pitching my vision I got to work with them on this project.
At the start of the project, together with the client, we decided on four main goals: convey the values and ideas of INCMD, present their network, develop a modern appearance and improve the content. I then held a content workshop where we sketched user journeys and analysed the current content based on those journeys. We ended the session with brainstorming about a new sitemap.